Applied work pulled out of the archive — campaigns, research, and platform experiments from Disney, Yahoo, and independent projects, 2004–2020.
September 22, 2020
Like most successful recording artists, the COVID-19 outbreak in March brought everything — live concerts, recording, and fan events — to a screaming halt. After the initial shock of lockdown, Chris Mann got busy…
January 27, 2019
Derek E. Baird > About > Publications > Recommendations > Portfolio, Case Studies & Projects STRATEGIC CHALLENGE Walt Disney World Parks & Resorts (WDW) engaged our team to leverage video content and…
January 27, 2019
Derek E. Baird > About > Publications > Recommendations > Portfolio, Case Studies & Projects STRATEGIC CHALLENGE Walt Disney World Parks & Resorts approached our team to drive higher visitation…
January 27, 2019
Derek E. Baird > About > Publications > Recommendations > Portfolio, Case Studies & Projects STRATEGIC CHALLENGE Yellow Shoes Creative Group, the internal creative agency for The Walt Disney Company,…
January 27, 2019
Derek E. Baird > About > Publications > Recommendations > Portfolio, Case Studies & Projects Strategic Challenge Warner Bros. Entertainment Group was interested in tapping into the power of fandoms,…
March 12, 2018
Derek E. Baird > About > Publications > Recommendations > Portfolio, Case Studies & Projects FEATURED CASE STUDIES Walt Disney World | Gen Z Social Media Content + Influencer Marketing Walt Disney World…
June 11, 2014
Business Insider columnist, Caroline Moss, has an interesting piece that explores how teens use Instagram . It's a pretty spot on case study of how teens use mobile social media apps like Instagram. Ms. Moss delves…
June 1, 2014
TechNews Daily takes a peek into the teen world of Instagram through the eyes of a teenage girl. Learn the nuance of filters, hashtags and popularity. If your Instagram feed consists of sunsets, water droplet close-ups…
March 12, 2011
In this SlideShare presentation from SXSW 2011, Chris Traganos ( @ctraganos ) of the Harvard Web Working Group ( @harvardwww ) shares a case study of the many ways in which Harvard University uses various types of…
June 11, 2009
SurveyU : Five Facts About College Age Youth 20,450,833 U.S. College Students College students outnumber residents in every state except California, New York and Texas; 76% of students attend a public college, 24%…
February 9, 2006
Innovate: A Journal of Online Education Using Instant Messaging for Collaborative Learning: A Case Study Susana M. Sotillo Abstract In the spring of 2003, I became intrigued by the use of instant messaging (IM) when one…
July 22, 2005
Literature Review in Mobile Technologies and Learning : “Mobile technologies are a familiar part of the lives of most teachers and students in the UK today. The challenge for educators and designers, however, is one of…
September 13, 2004
Crossroads Research Project : "Faculty Investigators have begun reflective case studies about their experiences with integrating technology into their teaching. Some of the case studies take an…
September 11, 2004
David Silver : But I'm an English Major!: Introducing New Technologies into the Humanities Classroom . "...students can use such courses to overcome often mild, often deep-rooted fear of computers, the Net, and the…